KEYNOTE SPEECH: How to transform your limitations into advantages and why it’s everyone’s business

In a world of ever-increasing constraints, this speech takes the audience on an engaging journey through the principles of ‘A Beautiful Constraint’ illustrating how limitations should be embraced rather than avoided and how, when harnessed to an elevated ambition, these can deliver new-found inventiveness that leads to break-through innovation. The call to action for the audience is to recognise that constraint-driven problem solving must become a company-wide capability.




This session gives participants the ‘hands-on’ opportunity to use two of the main tools in the ABC toolkit. After an initial familiarisation tour of the entire 6 step ABC approach, the participants will be given the chance, first individually and then in pairs or small groups to develop their Propelling Question for a real and current business challenge they have identified in advance of the session.